About me
I work through complexity to create clear, intuitive product experiences.
Product Design · UX Strategy · Cross-functional Leadership
What started as individual contribution has gradually grown into leading products and teams. Today, I help shape direction, bring clarity to complex ideas, and support people across disciplines in doing meaningful work together.
I like staying close to the work, while also stepping back to think at a systems level. Some days that means strategy, other days it’s execution. What matters to me is creating clarity with empathy, and building trust so teams feel real ownership over what they’re making.
Long before design, I found myself leading teams, choreographing dance groups and coaching a school basketball team. The lessons from those experiences still influence how I lead today.
2023-Present
Led design across customer-facing platforms and enterprise sales apps, ensuring consistency, clarity, and visual finesse. Worked closely with product, marketing, and engineering teams to define flows, align strategy, and deliver scalable digital experiences.
2022-2023
Redesigned the mobile app experience, contributing to an NPS improvement from the 30s to 50+. Built a comprehensive design system, led user and client interviews, and helped launch a web product from scratch, earning recognition for impact and ownership.
2021-2022
Worked with clients across industries to create modern, brand-rooted design languages. Focused on crafting interfaces that balanced visual identity with usability, helping products establish a strong and consistent market presence.
2015-2021
Designed websites and mobile applications across iOS and Android platforms. Collaborated directly with clients to define requirements, translate complex needs into intuitive interfaces, and deliver production-ready design solutions.
About Me
Works
I work through complexity to create clear, intuitive product experiences.
Product Design · UX Strategy · Cross-functional Leadership
What started as individual contribution has gradually grown into leading products and teams. Today, I help shape direction, bring clarity to complex ideas, and support people across disciplines in doing meaningful work together.
I like staying close to the work, while also stepping back to think at a systems level. Some days that means strategy, other days it’s execution. What matters to me is creating clarity with empathy, and building trust so teams feel real ownership over what they’re making.
Long before design, I found myself leading teams, choreographing dance groups and coaching a school basketball team. The lessons from those experiences still influence how I lead today.
2023-Present
Led design across customer-facing platforms and enterprise sales apps, ensuring consistency, clarity, and visual finesse. Worked closely with product, marketing, and engineering teams to define flows, align strategy, and deliver scalable digital experiences.
2022-2023
Redesigned the mobile app experience, contributing to an NPS improvement from the 30s to 50+. Built a comprehensive design system, led user and client interviews, and helped launch a web product from scratch, earning recognition for impact and ownership.
2021-2022
Worked with clients across industries to create modern, brand-rooted design languages. Focused on crafting interfaces that balanced visual identity with usability, helping products establish a strong and consistent market presence.
2015-2021
Designed websites and mobile applications across iOS and Android platforms. Collaborated directly with clients to define requirements, translate complex needs into intuitive interfaces, and deliver production-ready design solutions.
About Me
Works
I work through complexity to create clear, intuitive product experiences.
Product Design · UX Strategy · Cross-functional Leadership
What started as individual contribution has gradually grown into leading products and teams. Today, I help shape direction, bring clarity to complex ideas, and support people across disciplines in doing meaningful work together.
I like staying close to the work, while also stepping back to think at a systems level. Some days that means strategy, other days it’s execution. What matters to me is creating clarity with empathy, and building trust so teams feel real ownership over what they’re making.
Long before design, I found myself leading teams, choreographing dance groups and coaching a school basketball team. The lessons from those experiences still influence how I lead today.
2023-Present
Led design across customer-facing platforms and enterprise sales apps, ensuring consistency, clarity, and visual finesse. Worked closely with product, marketing, and engineering teams to define flows, align strategy, and deliver scalable digital experiences.
2022-2023
Redesigned the mobile app experience, contributing to an NPS improvement from the 30s to 50+. Built a comprehensive design system, led user and client interviews, and helped launch a web product from scratch, earning recognition for impact and ownership.
2021-2022
Worked with clients across industries to create modern, brand-rooted design languages. Focused on crafting interfaces that balanced visual identity with usability, helping products establish a strong and consistent market presence.
2015-2021
Designed websites and mobile applications across iOS and Android platforms. Collaborated directly with clients to define requirements, translate complex needs into intuitive interfaces, and deliver production-ready design solutions.
What it’s like to work together